Fastest Growing Sports Technology Trends

In sport, hard work and innovation play a huge role in athlete success. Advanced sports technology helps athletes train, track progress and protect themselves. From smartwatches that offer specialized features to communicate with teammates to connected touchpads that improve timing in professional swimming pools, these tech trends can make athletes faster and safer. Sports technology […]

How Athlete Endorsements Can Elevate Your Brand

Athlete endorsements can elevate your brand’s image and reach, as well as provide a significant return on investment. They bring a level of professionalism, discipline, and public appeal that surpasses influencers, allowing for deeper connection with audiences. They also offer a powerful narrative that inspires and resonates with fans, fostering consumer trust. Authenticity is key […]

Sports Celebrity Gossip

ANY sincere fan will attest to having a healthy obsession with sports celebrity gossip. They may yell at a blind referee, fight autograph hounds or still be heartbroken over the Brangelina split but it’s all in the name of their team or favorite celebrity. In this week’s edition, WNBA star Suni Lee and NBA player […]

The World Athletics Championship

The World Athletics Championship is a biennial competition that offers athletes the opportunity to push themselves beyond their limits and to achieve world class performances. The championships are organised by the International Association of Athletic Federations and feature track and field events for male and female athletes from all national federations that belong to the […]

International Sports Law

International sports are events that feature participants representing more than one country. They are often regulated by an international organization that establishes rules and ensures compliance with them. Examples of international sport include the Olympic Games and FIFA World Cup. Despite the desire to unite the world through its events, the Olympic Games have often […]

World Series Highlights

After a long wait, the Washington Nationals won their first World Series title in franchise history after defeating the Houston Astros in seven games. It was the first time that a game of the World Series ended in an extra inning, making it one of the most dramatic World Series of all time. Corey Seager […]

Combat Sports and Injuries

Combat Sports offer a unique opportunity for individuals to engage in a high-intensity, physically demanding activity while building physical strength, endurance and motor skills. They also provide a venue for practicing emotional self-control and developing a strong sense of community. These modalities are highly regulated and designed to minimize permanent or severe injury to athletes. […]